Jacquemus X Nike, First Short Film Released

On July 10th, the third collaborative collection along with the first short film was released through Jacquemus' official website. 

Celebrating Paris and Nike's global athletes, this collection reinterprets women's and men's sportswear, celebrating style in motion and highlighting the fluid relationship between performance and fashion.

Jacquemus stated, "This collection was born from the inspiration I take daily from Paris and Nike athletes, and the sport references I've always loved. I see this collection as a fusion of sports, fashion, and culture, centered around the Nike athletes this summer in Paris, the most beautiful city in the world." 

Reflecting Jacquemus' French heritage, this summer's collection features red, white, blue, and silver colors. Along with the collection, Jacquemus’ directorial debut, the short film 'J'aime Paris,' was released. The film features a vibrant cast of global athletes and modern cultural icons such as Serena Williams, Juliette Binoche, Central Cee, and Lila Moss, set against the diverse backdrop of Paris. 

'J'aime Paris' is an homage to the Paris Jacquemus loves, illustrating how his love and inspiration for the city are manifested in his third collection with Nike. 

The collection includes 10 items such as tracksuits, T-shirts, bras, and long skirts, and features the Le Swoosh bag shaped in Nike’s signature swoosh logo. Additionally, a collaborative design of the Air Max 1 86 in white, red, and silver colors is available. 

Currently available on Jacquemus’ official website, the bags and sneakers will be released first on Nike from July 23rd, and the full collection will be available on Nike from July 25th.