District Vision x New Balance collaboration collection released
Partnership for mental health between two brands
New Balance and District Vision, two sports brands, have announced a collaboration.
In an effort to expand District Vision's mission of prioritizing mental health, especially meditation and mindfulness, the collaboration with New Balance aims to release educational programs on mental health promotion through running, along with apparel and footwear.
The micro-courses provided during the educational programs cover various mindfulness topics, allowing runners to explore the depth of their minds.
In the first course, New Balance athletes Emily Sission and Brenda Martinez discuss overcoming mental challenges.
The collaborative product line of the two brands includes the FuelCell RC Elite V2 running shoes, sports sunglasses, balaclavas, and singlets, totaling 10 running apparel items.
The mental health courses by District Vision and New Balance will be available from March 17th on the District Vision website and will be globally released through New Balance on March 24th.